The logo looks much more modern and, most importantly, now there is the product itself — caviar.
The main advantage of the new logo was the readability of the brand name and ease of use of the logo on different media
The visual components of the brand with the help of graphics are stylized as caviar, here we see sturgeon, but it can be any image, executed in such graphics.
The packaging design is minimalist — it’s our cool logo printed on the lid. We also did an exhibition booth design for the client that turned the most simple and inexpensive exhibition construction into a premium small brand area.
The brand participated in the World Food Moscow exhibition. We had to make a beautiful stand simply and quickly from available constructions.